Earthen
Mamma

Website design

Project Goal: A website that sells the Good Box and homes a gardening blog, while displaying Susan’s joyful personality.

Susan is one of most vivacious and joyful people I have ever met. She has dedication to healthy, sustainable living that she loves to pass on to others. She is a Master Gardener and she shares all her knowledge of gardening through the genius gardening books she’s written.

She developed a no-mess, no-fail system for growing microgreens indoors (called The Good Box), and they needed a strategically designed website to release it to the world.

She is always giving from the abundance of knowledge that she possesses on this topic, and her website and blog are the perfect place to share her passion.

Susan’s website needed to reflect her personality: fun, energetic, and encouraging. Her main goal was that “the people who visited the site should feel empowered and encouraged to live a healthy, sustainable lifestyle, and know that it IS POSSIBLE for them.”

The homepage of the website also needed to function like a short sales page for the Good Box with avenues to learn more about gardening from the blog.

The results

The process

The Solution

The Problem

The website itself needed to do a few things:
  • It needed to be a platform to sell The Good Box and her other gardening products (including a kids line of gardening solutions).
  • It had to have a place for a blog to drive traffic to the website through organic search and empower her audience with gardening knowledge.

The results

The Solution

The process

The Problem

We built a long-form sales page for The Good Box. This page gives ALL the details and includes ways to use the microgreens and testimonials from raving fans of this new product. We also built an online store using Woo-commerce to sell the other gardening solutions EarthenMamma has to offer (i.e. gardening books, extra microgreen seeds, and a kids line of garden products).

We designed a blog that is beautiful and helpful. With 4 categories of posts (including a recipe category) visitors to the site are sure to find fascinating and practical, helpful information. We even included a suggestion form for users to submit topics they would like to see a blog post about!

The results

The Solution

The Problem

The process

Susan and Thomas loved the new website. They felt like it completely represented their personality and passion for life. The new website has also served as the foundation for the visual outworkings of their brand.

The process

The Solution

The Problem

The Results

In Her Words:

Mary captured the tone and voice of our company and the essence of who we are with 100% accuracy. If you are looking for a design expert who will capture your brand identity and go beyond your expectations, Seed Spark Creative is for you. The process was smooth and the end result was amazing. Mary has an amazing eye for design and her technical abilities to create a seamless visitor experience show in her work.



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